Sun Trolley Ridership Report: December 2013

The Sun Trolley ended 2013 with a bump in ridership carrying 49,265 passengers across all seven routes in the month of December.  “Our monthly ridership averages approximately 40,000 passengers per month,” states Executive Director, Patricia Zeiler, “Breaking the 49k mark is an indication that the snow birds are officially back in S. Florida for the winter and our ridership is increasing.” Additionally, Sun Trolley ridership tracking data (in comparison to December 2012 ridership) shows a 2,000 passenger increase solely on the Las Olas Link Route for the month of December due to holiday tourists and visitors.

Sun TrolleyHow is Trolley Ridership Calculated?

Not only do Sun Trolley drivers use a clicker to count every passenger who boards the trolley, but secret riders who are  staff of Broward County Transit, FDOT and Florida Commuter Service ride the trolleys to validate ridership, conduct safety inspections and obtain rider feedback.

Coming in 2015 the Sun Trolley will be adding on-board cameras which will further ensure passenger safety, and also allow TMA staff to spot check and confirm riders.

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